Campaign

In this section, you will see how mapping for Campaign is done.

Field Mappings for Campaign:

CRM Attribute Name	Mailchimp Attribute Name	Description
Id	id	id of the campaign will be mapped in Id field of Campaign in CRM
Name	title	title of the campaign will be mapped in Name field of Campaign in CRM
Open Rate (%)	NA	Automatically calculated based on marketing activities. The number of unique opens divided by the total number of successful deliveries.
Click Rate (%)	NA	Automatically calculated based on marketing activities. The number of unique clicks divided by the total number of successful deliveries.
#Unique Quotes	NA	Automatically calculated based on marketing activities. The number of unique open activities per member for that campaign.
#Unique Clicks	NA	Automatically calculated based on marketing activities. The number of unique click activities per member for that campaign.
#Opens	NA	Automatically calculated based on marketing activities. The total number of open activities for that campaign.
#Clicks	NA	Automatically calculated based on marketing activities. The total number of click activities for that campaign.
Successful Deliveries	NA	Automatically calculated based on marketing activities. The total number of sent activities for that campaign.
#Unsubscribes	NA	Automatically calculated based on marketing activities. The total number of unsubscribe activities for that campaign.

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